Areas to focus on when comparing tools and Hootsuite alternatives
Posted: Thu Jan 23, 2025 6:03 am
Social teams should regularly evaluate whether their current tools are meeting their goals, or if it's time to try something new. A social team's agility depends on the capabilities of its technology stack.
Whether you're curious about Hootsuite alternatives or just greece b2b leads want to see what's out there before making a decision, it's always beneficial to understand what other platforms have to offer.
Here are some key areas to pay attention to when researching new tools for your team.
Excellent customer support
Customer support is everything. When it comes to social media tools, it goes two ways: On the one hand, you need a tool that can provide quality support in a timely manner. On the other hand, your team also needs access to quality customer support.
When shopping for tools, look to see if they have customer service readily available to assist your team. You need to be able to get help quickly to ensure your tools never slow you down.
According to the index, 58% of marketing teams said they either share social customer care with their customer service team or have social customer care themselves, but sometimes customer service steps in. This means you need a tool that enables collaboration between teams - preferably with AI capabilities that can speed you up too.
Strong innovation
Marketers move at the speed of social. Tools must also follow this fast pace to help teams work better.
Whether you're curious about Hootsuite alternatives or just greece b2b leads want to see what's out there before making a decision, it's always beneficial to understand what other platforms have to offer.
Here are some key areas to pay attention to when researching new tools for your team.
Excellent customer support
Customer support is everything. When it comes to social media tools, it goes two ways: On the one hand, you need a tool that can provide quality support in a timely manner. On the other hand, your team also needs access to quality customer support.
When shopping for tools, look to see if they have customer service readily available to assist your team. You need to be able to get help quickly to ensure your tools never slow you down.
According to the index, 58% of marketing teams said they either share social customer care with their customer service team or have social customer care themselves, but sometimes customer service steps in. This means you need a tool that enables collaboration between teams - preferably with AI capabilities that can speed you up too.
Strong innovation
Marketers move at the speed of social. Tools must also follow this fast pace to help teams work better.