The price of an upsell product should not be much higher than the price of the one chosen by the consumer. If the price of your offer differs significantly, the process of making a purchase decision by the client will be delayed, and he may refuse it or postpone it for later.
It is recommended to include in the up-sell products and services that are no more than 25% more expensive than the buyer’s initial choice.
Set up your online store for up-sell
Many platforms already have built-in up-sell ecuador mobile phone numbers database tools, and there are also special plugins for this. To set up the system, you need to link to products that are suitable for up-sell products. In addition, you need to specify on which pages the up-sell section should be shown.
Set up your online store for up-sell
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It is better if this section is displayed on the product page and when the customer places an order. When a customer adds several products to the cart, the e-commerce system should automatically determine which of them to offer the up-sell product to. You should not make customers several additional offers at once.
It is important to know the algorithm by which the system operates and to have access to change its settings in order to maximize upsell sales.
Offer product/service versions to choose from
If you can place all versions of your products and services on one page, then you have the opportunity to suggest something to customers and help them choose a version for up-selling. This technique is popular among companies selling software, since they usually have different versions of the same program.
For example, if you produce/sell three versions of one product, you can mark the most budget-friendly version as "Basic Version". Mark the middle version as "Popular Version" or "Best Choice", and the most expensive one as "Most Powerful".
This will help buyers understand what the advantages and disadvantages of each version are and make the right choice based on their product requirements.
The offered product should not be too expensive
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