Offer a more expensive service.

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Remember, when trying to increase average checks, you shouldn't repeat memorized phrases to clients, for example: "We are currently running a promotion: you can use the hair coloring service at a discount." It is better to come up with something that will distinguish you from your competitors. It is necessary to prepare a phrase in advance and voice it to guests. You can also record calls to monitor the administrator and apply appropriate penalties to him if he remains silent.


If you have, say, several categories of specialists, you russia mobile phone numbers database can immediately offer the most highly qualified one to increase the average bill. That is, the client is interested in the cost of a haircut. You say that you have specialists of several categories and ask the potential client to answer a couple of questions to offer a suitable option.

When a person comes, for example, to have their hair styled, you ask why they visited you: are they preparing for an event or just because. After receiving the answer, tell them that your salon employs qualified professionals with extensive experience and they will certainly create a beautiful appearance for the client.

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At the same time, your salon should also employ ordinary masters, whose prices for services are more affordable. The client should know that he can choose.

How can you increase the average bill of a beauty salon?
The visitor should be well informed about all the services provided by the salon . Often people do not order procedures simply because they do not know about their existence. Publish a convenient list of services on your website, print it out and provide it to visitors for review. Place the list of procedures on the coffee table, on the counter next to the hair dryer and client chairs, and also in other places - where a person can leisurely study it. This will help increase the average bill.

If your salon offers rare services and procedures, print out brochures with their description and explain what it is, how it works, who will need it . Every salon client knows what a manicurist does. But as for a trichologist, probably not everyone is aware of his competencies. At the same time, many would most likely be happy to consult him, knowing that a trichologist specializes in hair treatment. So, to increase the average bill, it is very important to inform clients about the procedures.

Provide the client with the opportunity to receive professional advice. Not everyone knows what they need, what else they could try. All specialists in your salon, such as a trichologist, dermatologist, cosmetologist, can professionally advise clients. Remember, it is important to draw a clear line between imposing services and professional advice in order to achieve an increase in the average bill.

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Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
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