Calculating unit economics is an important skill for a product manager

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How to actually calculate the cost of attracting customers: a detailed guide to CAC - we figure out how to calculate CAC for different business models, what factors influence this indicator and how to reduce it.

How to formulate a data-driven hypothesis in 5 steps: using the example iraq email list of an RPG game — in five steps we will go from finding a problem to five data-driven hypotheses for a real product. Inside is a template for systematizing hypotheses.

How to Prioritize Hypotheses Using an RPG Game as an Example: 3 Proven Frameworks — We analyze ICE Score, RICE Score, and Lean Prioritization Canvas and teach you how to choose the right framework. Inside — a template for prioritizing hypotheses.

User onboarding: why it is needed, what types there are and how to do it — we analyze five popular types of onboarding: swipes, letters, product tours, user cases and engaging onboarding. We give a guide to choosing and developing onboarding for your product.