What if competitors click on my ads?
Posted: Wed Jan 22, 2025 8:55 am
Website redesign helps increase conversion
Obviously, the more inconvenient the site is, the more expensive the conversion. By saving on improvements, you can lose much more in advertising costs.
Unlike stories with advertising for other people's lithuania telegram database branded queries, search engines are struggling with situations where competitors try to ruin your advertising campaign by "clicking" on ads.
Therefore, advertisers are automatically assigned protection against "click fraud". If the system recognizes actions that harm the effectiveness of your advertising, then funds for the transition are not written off. In the future, all transitions are rechecked again, and if invalid ones are found, the funds for them are returned to the account balance.
In order to independently establish the fact of “click fraud”, you should pay attention to the following parameters:
a sharp increase in traffic compared to other days;
minimum visitor's visit time;
duplicate addresses;
minimal activity on the site: the mouse barely moves, no scrolling.
We change everything! Nothing works for you
Making advertising effective is not always possible from the first launch. It is necessary to test different settings and creatives. All sites are different and even the agency's experience does not always allow you to immediately find advantages.
It is also important to consider the average decision-making period in a particular area. If we work with flower delivery, then 3 days without conversions are a reason to review creatives. But if we are working with a complex b2b product, where the client makes a purchase decision over several months, then it is too early to draw any conclusions after 2 weeks.
Obviously, the more inconvenient the site is, the more expensive the conversion. By saving on improvements, you can lose much more in advertising costs.
Unlike stories with advertising for other people's lithuania telegram database branded queries, search engines are struggling with situations where competitors try to ruin your advertising campaign by "clicking" on ads.
Therefore, advertisers are automatically assigned protection against "click fraud". If the system recognizes actions that harm the effectiveness of your advertising, then funds for the transition are not written off. In the future, all transitions are rechecked again, and if invalid ones are found, the funds for them are returned to the account balance.
In order to independently establish the fact of “click fraud”, you should pay attention to the following parameters:
a sharp increase in traffic compared to other days;
minimum visitor's visit time;
duplicate addresses;
minimal activity on the site: the mouse barely moves, no scrolling.
We change everything! Nothing works for you
Making advertising effective is not always possible from the first launch. It is necessary to test different settings and creatives. All sites are different and even the agency's experience does not always allow you to immediately find advantages.
It is also important to consider the average decision-making period in a particular area. If we work with flower delivery, then 3 days without conversions are a reason to review creatives. But if we are working with a complex b2b product, where the client makes a purchase decision over several months, then it is too early to draw any conclusions after 2 weeks.