Before we dive into why you should advertise on Instagram and how to do it, let’s talk about what this concept is. Simply put, Instagram ads are posts that businesses pay to appear more frequently on the accounts of their followers or potential customers.
They work in a similar way to Facebook ads. That is, when you create an ad, it appears throughout the platform. In feeds, in stories, in the “explore” section, etc. As for how they look, the reality is that there are almost no differences with respect to organic posts. However, they always show a label indicating that this is content paid for by an advertiser. They also usually have some extra functions associated with them, such as buttons, links, and other calls to action.
Why advertise on Instagram?
Before we get into the subject, we want to give you the reasons why poland whatsapp resource advertising on Instagram in 2017, or in 2018, is a great idea.
We already gave you one reason, and that is that millennials are regular users of this social platform.
Find out more reasons why investing in this type of advertising will boost your online business.
Facebook advertising is highly effective
The key reason why brands advertise on Instagram is the efficiency of this marketing channel.
Reasonable advertising costs and a setup process aligned with Facebook advertising make Instagram ads an easy way to reach a specific audience .
Instagram’s user base is growing at a steady pace. As reported by TechCrunch , in April 2017, Instagram reached over 700 million daily active users.