Overview of the portal for distributors and agents
Posted: Tue Jan 21, 2025 8:33 am
In B2B business, sales representatives still often visit distributors and agents or make phone calls to provide information. However, due to the 2025 cliff and the shift to digital natives, the digital shift has been gradual. And with the COVID-19 pandemic last year limiting face-to-face sales, the digital shift has accelerated rapidly.
Sales and agency personnel are increasingly searching for products online and obtaining necessary data such as catalogs, proposal materials, and CAD drawings. In stockholder database addition, as seminars and exhibitions are increasingly being held online, information on new products is increasingly being collected online, and BtoB companies are now required to publish information online at the appropriate time and communicate it to sales and agencies.
A system that satisfies these mechanisms is a "portal for distributors and agents." By utilizing a portal for distributors and agents, the freshness and accuracy of product information provided to distributor and agent personnel can be improved, and sales and product support capabilities can be strengthened. In addition, engagement is formed between distributors and agents and BtoB companies, creating benefits for both parties and leading to the creation of a win-win relationship.
Required functions for a portal for distributors and agents
The functions required for a portal for distributors and agents are diverse and vary depending on the line of business and industry. This time, we will introduce the typical functions required for B2B manufacturing companies.
Sales and agency personnel are increasingly searching for products online and obtaining necessary data such as catalogs, proposal materials, and CAD drawings. In stockholder database addition, as seminars and exhibitions are increasingly being held online, information on new products is increasingly being collected online, and BtoB companies are now required to publish information online at the appropriate time and communicate it to sales and agencies.
A system that satisfies these mechanisms is a "portal for distributors and agents." By utilizing a portal for distributors and agents, the freshness and accuracy of product information provided to distributor and agent personnel can be improved, and sales and product support capabilities can be strengthened. In addition, engagement is formed between distributors and agents and BtoB companies, creating benefits for both parties and leading to the creation of a win-win relationship.
Required functions for a portal for distributors and agents
The functions required for a portal for distributors and agents are diverse and vary depending on the line of business and industry. This time, we will introduce the typical functions required for B2B manufacturing companies.