Plus, the situation is complicated by the fact that not all employees are willing to honestly share data when it comes to assessing the quality of their work and recording KPIs. The information provided may be embellished or partially hidden. Therefore, treat any information critically and carefully examine the reliability of the data.
Step 4: Optimize critical areas
Now that you have identified all the critical points of interaction, you can begin to reduce barriers. There are no strict algorithms here and there cannot be. through testing. Look for new ways to present information, implement new tools and technologies. The main thing is not to do everything at once. Optimize a point - track the result. If the new option works better poland email list than the previous one, you can move on to further optimization.
Another way to optimize may be to eliminate critical points. For example, you have learned that a specific point slows down the client significantly and often turns into an insurmountable obstacle. However, its absence will not greatly affect the final result. Try to remove the critical point/channel and track the subsequent situation.
Step 5. Monitor the optimization process
Make the optimization process regular. After you fix the most problematic areas, move on to less critical points. Throughout the process, track the results and record KPIs.
Ultimately, by acting consistently, you can significantly improve the customer journey and improve the quality of service in the company. In addition, focusing on the most critical points will reduce the risk of focusing on minor problems.
The optimal solution can only be found
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