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Click Add on desktop, or Done on mobile.

Posted: Tue Jan 21, 2025 5:12 am
by shaownhasan
Between the back and forth and limitations, like different options available in different platforms, adding alt text platform by platform can be challenging. Using Sprout Social streamlines your accessibility and publishing efforts. You can add alt text to your images across Facebook, X and LinkedIn, in one step.A coffee mug image being uploaded to Sprout Social's publishing interface, with fields for alt text visible in the image.

While API limitations mean you kazakhstan business email list can’t add alt text to Instagram images in Sprout, you can add image descriptions to your captions as you schedule your posts—an accepted and widely-used alternative.

2. Use Al to auto-generate alt text across platforms
New innovations in AI can simplify your alt text workflows even further, with the goal to increase alt text adoption and social media accessibility across platforms. In a recent Arbotetum webinar on The Power of Accessible Social with Alexa Heinrich, Sprout revealed Generate by AI Assist–a new alt text generator built into Sprout’s Publishing platform for certain plans. Alt text usage on social media images is notoriously low, and features like Sprout’s Generate by AI Assist hope to change that.

With Generate by AI Assist, Sprout’s integration with OpenAI creates alt text suggestions for you. When you add image posts to Sprout to publish on X, Facebook or LinkedIn, you can click the “generate” button to get detailed alt text suggestions in a matter of seconds. From there, you can use the auto-generated text as is or edit it directly in Sprout’s Publishing tool.

Sprout helps cut down on steps so you can double down on accessibility. In fact, our accessibility features were a big factor in why Texas A&M University chose Sprout as their go-to social media management platform. And new AI alt text workflows have already proved useful for social marketers.

A LinkedIn post with the caption: The Alt text generator for images from Sprout Social is the first AI application that is actually solving a problem and truly saving me time as a social media professional.