You’ve probably seen the concept for years. Retail brands, and more recently, physicians, have been generating meaningful content marketing materials , so falling behind is not an option.
There are 4 fundamental pillars of content that can be delivered in the health sector, and they are:
Quality articles on your website: resolve patients' doubts and concerns regarding treatments and diseases.
Images and videos: Clarify concerns in the most dynamic way possible with visual resources that help you increase credibility in your organization.
Social networks: immediate attention regarding appointments, available doctors, insurance companies, etc.
Email Marketing: newsletters to periodically send patients the latest news about the healthcare industry (new equipment, discounts, promotions, etc.).
Medium-term predictions
Can you imagine medical check-ups in 10 years with the help of sensors, cameras brazil whatsapp number database and robotic scanners instead of nurses or doctors? These are the predictions that we have with the advancement of technology:
Self-diagnostics
Without the need to visit a clinic or hospital, and with the help of apps and other devices, patients will be able to self-diagnose from the comfort of their home.
Automated entrance
The hospital entrance could be fitted with sensors that measure a patient's heart rate, body temperature and blood pressure, so that all the necessary information would be available even before a doctor sees them.