Encourage Up Selling and Cross Selling

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After establishing a good relationship with customers, they will likely increase their trust in the CSM's recommendations.

Therefore, generating additional sales and cross-selling is ideal in this case and that is another of the responsibilities of this role.

You can recommend higher-cost or higher-quality products, depending on the needs of the users, or offer a complement that makes the satisfaction of the need even greater.

Developing Relationships Between Customers and the Support Team
Technical issues or any situation related to the operation of the product china whatsapp resource should go directly to the support team. This is why the relationship between this team and the customer should be fostered by the CSM.

Becoming the Voice of the Customer
Because of this direct relationship with the customer, a CSM must be aware of their needs and become their voice within the company.

This is why you should conduct ongoing reviews with surveys, interviews, tests, etc. This way, you can measure what their main needs, tastes and annoyances are.

Once you have all this information, it is your responsibility to communicate it to all departments within the company to ensure that customers are happy with the results.

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