Keep in mind that customers must opt-in to receive these messages to avoid privacy issues.
Personalization : Sending messages with personalized offers based on a customer’s purchase history can increase conversions. So, the more relevant the offer, the higher the chances of a sale.
Product Catalog : The catalog feature allows you to organize your products within qatar mobile number WhatsApp, making browsing and the purchasing process easier. This speeds up the customer experience and increases the likelihood of conversion.
How to use WhatsApp API (WABA) to scale sales
WhatsApp API, the most advanced version of the messaging app, allows companies to integrate chatbots, automating much of the service and generating quick responses to frequently asked questions.
This is especially useful during peak demand times like Black Friday, ensuring that all customers are served quickly.
So, check out two practical tips to improve the efficiency of your service and improve performance:
Chatbots : Automatic responses ensure that customers receive immediate attention, even outside of business hours. This helps to optimize customer service and avoid lost sales due to lack of response.
Abandoned Cart Recovery : The API allows you to send automatic reminders to customers who have left items in their cart, encouraging them to complete the purchase.
How Digisac can help companies during Black Friday
Digisac offers a platform that centralizes different communication channels, including WhatsApp, thus allowing companies to automate responses and manage multiple customer service agents in a single interface.
Therefore, during Black Friday, this automation can be crucial to manage the high volume of inquiries, maintain efficiency and maximize conversions.
With the integration with WABA, Digisac enables companies to scale their customer service operations, offering continuous and personalized support to each customer, in addition to facilitating the sales process with catalogs and cart recovery.
Tips to improve customer service on Black Friday using WhatsApp
Setting up automatic responses : To ensure fast service, set up automatic responses to frequently asked questions, such as delivery information or product availability.
Exclusive promotions : Sending personalized promotions to customers via WhatsApp creates a sense of exclusivity and urgency, thus motivating them to take advantage of the offers.
Satisfaction surveys : After the event, use WhatsApp to collect customer feedback, helping to improve future sales strategies.
Conclusion
WhatsApp is a powerful tool to increase sales on Black Friday, especially when combined with automations and customizations offered by WABA.
Therefore, with effective communication strategies and the support of a platform like Digisac, your company can maximize success during this important sales event.