6 Favorite Tools for Content Promotion

[shammis606]

One of the most important goals of a Content Marketer is to reach the largest possible audience for their content. How can you achieve this? There are several tools that can help you.

Here are 6 tools to promote your content. Some philippines b2b leads will depend on your knowledge and marketing acumen ; others will do much of the work for you; while others will depend on how you relate to your colleagues to be effective. You will undoubtedly get better results in promoting content if you combine more than one and exploit their potential effectively. Keep reading to learn more about them:

IFTTT
Tools for content promotion

IFTTT is basically a database of apps, websites, and platforms that serve to promote content, divided by topic and type. If you subscribe to the site, you'll have thousands of places to promote that content you just created at your fingertips, and you'll just have to press a button to launch it into the world. Of course, you have no guarantee that you'll receive shares or likes, unless your content is really good, but it's a great way to almost automatically increase your number of visits and start generating a presence in the minds of readers, one of the most important aspects of standing out in today's digital marketing environment.

Outbrain


Outbrain is a web service that works in a similar way to IFTTT, the only difference being that you will have to pay a PPC (pay per click) fee and your content headers will be displayed as ads. The big advantage that Outbrain offers is that these ads will only be shown on sites of global importance, such as The New York Times, without the user being able to know that the ad is coming from Outbrain. This is useful because you no longer have to worry about getting your content to your target audience, Outbrain does it for you. The service costs USD $10 per day, which is low for an ad campaign.

Hootsuite


Hootsuite is a social media content management tool that allows you to schedule posts and keep all your accounts on one platform. It's great for promoting content because if you know the peak times when your target audience is online, you can simply schedule content to be posted at that time and monitor it. By doing this across all social networks (Facebook, Twitter, Instagram, Google+), you'll have a complete picture of what's working to promote your content and what's not.

BuzzSumo


BuzzSumo is a web platform and social network based on the reach that content can have based on the influencer who shares it. If you have a niche or need to find one, the best thing you can do is check out BuzzSumo and look for an influencer who writes and shares content similar to or on the same topic as yours. That way, you can learn what content needs to be read and shared by one of these people with thousands of followers, considerably increasing its reach. Without a doubt, an indispensable tool not only to promote content, but to become a better creator, promoter and seller of content .

Triberr


Triberr is a tool that offers content promoters the ability to increase their readership, grow their following, and increase leads and conversions. Using the Blogger platform, Triberr will position your content in the inboxes of other creators who are dedicated to the same topic. This way, all the content creators on a given topic read each other and help share the posts. This collaborative effort can seriously increase the reach of your content.

Bit.ly


Bit.ly is a URL shortening service that allows you to monitor the performance of your content once you've shared it. Shortening URLs is also handy for reducing the noise of your promotional post, for example on Facebook, and making it easier to post on social networks that have a limited number of characters, such as Twitter.

With these tools, your content reach will increase; but, as you see the numbers go up, you should not neglect the quality of what you write. On the contrary, it is time to increase the quality to generate expectations in your readers. In no time, you will have the desired presence!