Overall, Google's advertising revenue climbed from $46.2 billion to $61.2 billion over the past year.
Posted: Tue Jan 07, 2025 4:20 am
In the last quarter, Google once again benefited from the online advertising boom during the pandemic. Alphabet, the parent company of the internet giant, increased its turnover by 32% and pocketed a monumental profit of 20.6 billion dollars in the period between October and December 2021. The main pillar on which the Mountain View company's flourishing business is based is the advertising placed on the Google search engine.
During the coronavirus crisis , a large part of advertising spending has been shifted to online channels and at the same time people are spending more and more time on the internet. Google is taking advantage of both trends. And advertising revenue generated by its search engine jumped by almost 36% to reach 43.3 billion dollars . The advertising machine on YouTube albania number data also bustled, generating a whopping 8.6 billion dollars, a quarter more than a year ago.
With operating results of 26 billion dollars, Google's services division also brought many joys to the online giant.
Alphabet has managed to significantly exceed analysts' initial forecasts with its latest quarterly results
Google's cloud services business saw its revenues rise from $3.8 billion to $5.5 billion , but still posted losses of $890 million. In this area of activity, Google is trying to catch up with its rivals Amazon and Microsoft .
Google's division , which includes other activities such as self-driving cars and delivery drones, also generated fewer sales, but also more losses . In this segment, sales fell from $196 million to $181 million. And losses increased from $1.1 billion to $1.4 billion.
Alphabet's latest quarterly results far exceeded market expectations . The group's turnover reached $75.3 billion, while analysts had expected revenues of $72 billion. In terms of profits, Alphabet managed to increase its profits from $15.2 billion to $20.6 billion.
Given the economic boom that Alphabet enjoyed in the last quarter, the value of its shares jumped 9% yesterday.
Along with Facebook and Apple, Google is currently in the crosshairs of competition authorities across the pond , who are keen to curb the power amassed by the tech giants. Speaking to analysts after the results presentation, Alphabet CEO Sundar Pichai urged lawmakers to consider the consequences of the new rules they are considering, as they could degrade the services currently offered to users and weaken platforms originating in the Unite
During the coronavirus crisis , a large part of advertising spending has been shifted to online channels and at the same time people are spending more and more time on the internet. Google is taking advantage of both trends. And advertising revenue generated by its search engine jumped by almost 36% to reach 43.3 billion dollars . The advertising machine on YouTube albania number data also bustled, generating a whopping 8.6 billion dollars, a quarter more than a year ago.
With operating results of 26 billion dollars, Google's services division also brought many joys to the online giant.
Alphabet has managed to significantly exceed analysts' initial forecasts with its latest quarterly results
Google's cloud services business saw its revenues rise from $3.8 billion to $5.5 billion , but still posted losses of $890 million. In this area of activity, Google is trying to catch up with its rivals Amazon and Microsoft .
Google's division , which includes other activities such as self-driving cars and delivery drones, also generated fewer sales, but also more losses . In this segment, sales fell from $196 million to $181 million. And losses increased from $1.1 billion to $1.4 billion.
Alphabet's latest quarterly results far exceeded market expectations . The group's turnover reached $75.3 billion, while analysts had expected revenues of $72 billion. In terms of profits, Alphabet managed to increase its profits from $15.2 billion to $20.6 billion.
Given the economic boom that Alphabet enjoyed in the last quarter, the value of its shares jumped 9% yesterday.
Along with Facebook and Apple, Google is currently in the crosshairs of competition authorities across the pond , who are keen to curb the power amassed by the tech giants. Speaking to analysts after the results presentation, Alphabet CEO Sundar Pichai urged lawmakers to consider the consequences of the new rules they are considering, as they could degrade the services currently offered to users and weaken platforms originating in the Unite