Keeping employees engaged, motivated, and engaged is no easy task. The current economic environment, job security, and even family issues are factors that also influence the departure of even the most dedicated employees. Of course, employee incentive and benefit programs provide incentives and help, but sometimes budgets are tight, and while money is important, it is not always the best motivator for doing a better job.
Getting employees engaged, making them feel included, that they are fully part of the team, is very important so that they dedicate themselves to meeting their objectives and feel confident and empowered to do so. Here are more details on: What is employee engagement?
So this is the perfect time to start thinking creatively about how to rekindle your employees' passion and boost their commitment to the company. The best option? Bringing employees closer to customers. I invite you to also read: Collaboration, a customer service strategy
Consumer insights as fuel to drive employee engagement.
In most companies, only a small percentage of employees have direct ivory coast phone number contact with customers. And even when they do, it's only at the counter or in small businesses. Employees are so busy that they don't take the time to really get to know and observe customers to get a better idea of their true attitudes, behaviors or feelings towards our product, service or brand. Develop customer communication !
However, when people have the opportunity to listen and observe customers, amazing things happen. First of all, we achieve customer satisfaction faster because we allow employees to get involved in the entire process; they feel more motivated when they realize that they can solve consumer needs, they get new ideas firsthand, they listen to them, etc., and this also helps customers have a better perception of our company, since they also feel valued and can witness the commitment that there is on everyone's part. An Outside-In strategy, key to success in customer experience management .
Without a doubt, companies that are not seeing results should consider starting to get back on track by igniting the passion of their employees. A large investment is not required, but this simple action will definitely bring great results.