Hot or Not? Link Building Strategies

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Backlinks need to focus on quality to improve the authority of the site. Here are some of our favorite link building strategies to get the desired results:

#1. Keywords, keywords and keywords
It may seem obvious, but the fastest way to get people to find your content and link to it is to use the keywords that people are searching for in a search engine. Free tools like Ubersuggest or Google Keyword Planner can reveal which words are being searched for the most at any given time.

Don’t limit yourself to primary keywords, but consider long-tail or even question keywords, as they can provide value and boost your site’s rankings; they can also open the door to spain whatsapp backlinks from non-competitive sources that are related to your topics (and perhaps less detailed). Integrate keywords into anchor texts to increase relevance and boost rankings.

#2. Create visual aids
Videos and infographics are very popular on social media platforms because they can be easily shared and linked to other sites or blogs; LinkedIn, Twitter, Instagram, Facebook, Pinterest, and TikTok are full of linked videos or infographics.

Create a video that explains a specific topic to increase your brand exposure. Infographics are especially effective because they are easy to understand and share; ideally, they should include a “uniqueness” factor. When creating your visual, make sure it links to your website.

Another type of visual media to offer is an image library, with images that are not easily found in the best stock photography on the web. There is a lot of demand for non-stock images or unique photo libraries, as content publishers prefer to use unique, unpublished, or rarely used images.

If you are a photographer, love photography, or have hired a photographer, create your own library of images relevant to your industry.