So, is deleting cookies going to benefit users?
Posted: Mon Jan 06, 2025 6:53 am
Matt Brittin: We're all doing this for users. If users don't trust the web, if they feel there's no privacy or the content isn't appropriate, they won't browse. But if users trust what's going on, then you can work on advertising that works and helps businesses and journalism.
So users are concerned and demanding change, and they are the ones turkey number data building the future.
Hanne Tuomisto-Inch: It's all about balance. We need to make sure that these changes work well for both users and the industry. That's why the principles we have for approaching them are based on balance , collaboration and integration .
What other new developments will you announce at DMEXCO 2022?
Matt Brittin: Today we're announcing the launch of My Ads Center , which is a place where people can control their data. Before, we had My Ads Settings , where 300 million people last year changed or viewed their data. What we're doing with the new My Ads Center is that every time someone sees a Google ad on Search, on Discover, or on YouTube, they can go directly to this center and change their data. So yes, of course privacy is important to Google.
matt brittin google
Hanne Tuomisto-Inch: Our many services and activations are making the web accessible to everyone. That is our essence: we want everyone to benefit from these technologies and that is why we work in collaboration with the industry.
So users are concerned and demanding change, and they are the ones turkey number data building the future.
Hanne Tuomisto-Inch: It's all about balance. We need to make sure that these changes work well for both users and the industry. That's why the principles we have for approaching them are based on balance , collaboration and integration .
What other new developments will you announce at DMEXCO 2022?
Matt Brittin: Today we're announcing the launch of My Ads Center , which is a place where people can control their data. Before, we had My Ads Settings , where 300 million people last year changed or viewed their data. What we're doing with the new My Ads Center is that every time someone sees a Google ad on Search, on Discover, or on YouTube, they can go directly to this center and change their data. So yes, of course privacy is important to Google.
matt brittin google
Hanne Tuomisto-Inch: Our many services and activations are making the web accessible to everyone. That is our essence: we want everyone to benefit from these technologies and that is why we work in collaboration with the industry.