Social Media Marketing Success Stories for SMEs

[roseline371274]

 

6.2 Did you find the social media marketing strategies for SMEs that I reviewed in this article useful? Please leave us your opinion in the comments.
This time I will explain some principles to apply to marketing for SMEs . Remember that social media marketing began to form part of any strategy a few years ago  . 

This is mainly due to the fact that digital media bridges the gap between companies, allowing direct access to users. What is needed? Just a good strategy.

There are countless success stories in   Marketing for SMEs that have managed to boost their strategies, increase the level of visits, presence or brand awareness within the medium.

This is supported by studies such as “Priming the Economic Engine” in the United States new telephone number format philippines and reports such as the one recently published by Nielsen.

The problem has been, for many, the lack of accuracy in the analysis of the results that can be obtained with the use of social media marketing strategies .

There are several success stories that encourage us to follow the example of SMEs that have achieved objective quantitative evaluations of the profits they generate. I will therefore discuss some of them below:

[Tweet “Social media has become part of the marketing strategy of many SMEs in recent years”]


Marketing for SMEs: Examples of Large Companies
1. Coffee Groundz


The strategy used on their Twitter profile enabled their sales to increase by 25%. This was thanks to the fact that they began to use the aforementioned social network as a channel with their customers when placing orders.

Is there anything better than ordering directly? This success story proves that there isn't.

2. Toblerone


Toblerone has been clever in its Twitter strategy , as in order to position its chocolates as synonymous with gratitude, in the Philippines, they used the symbolic establishment of “National Thank You Day”.

What did they achieve? 500,000 mentions and a 132% increase in sales – a resounding success.

3. Steaz


Organic tea has never been more enjoyable than when Steaz took advantage of its Twitter and Facebook presence to hand out its coupons (250,000 in total).

A phenomenon that allowed 2,830 tweets to be counted in one hour. Can anyone think that this is not a success? Social media marketing works and this is a success story.

4. Joy of Life


A luxury hotel chain in California achieved what you're hoping to achieve in your business: it filled 1,000 rooms with its Tuesday promotion among its 10,000 Twitter followers and 5,000 Facebook followers .

Would you have refused? Social media marketing works.

5. Cadbury Wispa


The well-known Cadbury managed to take advantage of the benefits of social networks with Wispa, a chocolate bar from the brand that was no longer being manufactured, but was brought back to life at the express request of customers.