I had to form the digital marketing department

[sumonasumonakha.t]

At first I didn't start out as a university specialist, I was more into communication agencies here in Guadalajara.

At the beginning I managed accounts that had a more commercial feel. I'm talking about hotels, restaurants, companies, public figures […] a different tone. My specialty was more digital communication, not communication for universities as such.

After three years or so of working in digital communications, the Autonomous University [of Guadalajara] became my client in one of the agencies where I worked.

When I took over the [account], I was working with Autónoma for about six months. That was when I egypt mobile database got to know the brand, the types of messages that are given here, the tone, the content and how we were creating it at that time.

After working with them for six months, I changed jobs to another company, a furniture store here in Jalisco, and after a year, they approached me about the university to invite me to be part of their digital marketing team, and it's been three years since I accepted the proposal, and here we are working at the educational system level; we don't just run the university.

from scratch. Before, it was just me, and my bosses gave me the opportunity to add more people to the team in order to structure a department as such.