Use and abuse data in your Web Analytics strategy

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Its big move is to unite all the information obtained by Google's other data platforms and bring even clearer insights that will make visualization easier for professionals in the area.

It also allows segmentation of this information by the company's sales funnel, allowing for even greater detail of its data.


The amount of information we have about our clients, consumers and the market is no longer a novelty.

With a well-structured Web Analytics strategy you will be able to optimize your business chinese europe phone number list every day.

Understanding your customers, which involves understanding their purchasing journey and their relationship with your company, is essential to being competitive.

By analyzing the information it is also possible to have a much greater understanding of the market and its competitors.

This way, you can plan ahead and always be ahead of others.

Data analysis strategy is no longer a differentiator, but essential for business growth.

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