Your brand name should add value and sound good. It should not be generic, excessively long, difficult to pronounce or write. Care must be taken to ensure that it does not lead to misinterpretations or is too similar to the competition. And if you are thinking of using your first or last name, think again (unless your brand is a direct reflection of you). Don't forget that it must also be registrable.
Yes, there is a lot to consider, so don't be discouraged if you don't come up with a clever idea. Choosing the name is also part of your branding strategy , so if you wish, you can find a professional to help you with the task.
3.
And speaking professionally... It is very common that when creating a brand, the need to rcs data hire someone specialized is trivialized, whether it is to create the name, the slogan or the logo . The fact is that many times brands leave these tasks to companies or professionals who are not so qualified (since it is relatively easy to find this type of service on the Internet), or to a family member or friend who has recently learned to use a design program, for example.
Your brand deserves a lot of care, attention and talent in its creation , after all, it will be your representation for the entirety of its existence, and it is through it that the public will approach you. Keep in mind that although you can update it at some point, you will not always be able to make major changes.
Not professionalizing your creation
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