The estimated percentage of people
Posted: Wed Feb 12, 2025 4:26 am
Potential Reach: The potential number of people in a brand's audience, including friends of audience members or other community members, who may be able to view a piece of content during a given period of time.
Audience share: a brand will reach compared to its competitors.
Engagement Rate: Compares a brand's engagement rates to others in similar industries.
Share of Voice: How important a part united states of america phone number list of the conversation a brand has compared to others in their space.
Sentiment: The percentage of positive, neutral, and/or negative reviews about a brand.
Video Views: The number of times your video content has been viewed on channels like YouTube, Vimeo, or Facebook.
Engagement Metrics: Interaction and Interest in Your Brand
These numbers show how people are interacting, sharing, and exchanging your content on social media.
Boost Factor: The average number of shares for each post. Depending on which networks you are active in, you can split the boost factor by focusing on:
Twitter retweets
Facebook reposts
LinkedIn reposts
Pinterest repost
Instagram repost
Average Engagement Rate: The percentage of your total audience that interacted with your content in some way on a social channel during the reporting period.
Audience share: a brand will reach compared to its competitors.
Engagement Rate: Compares a brand's engagement rates to others in similar industries.
Share of Voice: How important a part united states of america phone number list of the conversation a brand has compared to others in their space.
Sentiment: The percentage of positive, neutral, and/or negative reviews about a brand.
Video Views: The number of times your video content has been viewed on channels like YouTube, Vimeo, or Facebook.
Engagement Metrics: Interaction and Interest in Your Brand
These numbers show how people are interacting, sharing, and exchanging your content on social media.
Boost Factor: The average number of shares for each post. Depending on which networks you are active in, you can split the boost factor by focusing on:
Twitter retweets
Facebook reposts
LinkedIn reposts
Pinterest repost
Instagram repost
Average Engagement Rate: The percentage of your total audience that interacted with your content in some way on a social channel during the reporting period.