To plan the necessary resources (graphics, video production, editing),

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With the help of a well-thought-out and documented content strategy, you can establish suitable processes and structures and focus better on your potential and existing customers. A written content strategy creates an overview for your content marketing and helps you and your team to generate content that makes your company's competence visible.

A written content strategy helps you to loan database determine the content, to orientate yourself and to keep track of your content marketing. You can create a content strategy document

to manage, review and prioritize your editorial plan and
for your future content development
to use.

It all starts with a smart content strategy
Companies that offer products and services will try to communicate with their potential and existing customers in the best possible way.

There is no better way to do this than by providing them with useful information. Useful content creates a real connection with the customer and positions companies as the competent resource for their customers' needs and requirements.

How can this be achieved? What should a content strategy include?