In other words, the more likes and comments your post receives in a short period of time after it’s shared, the more likely it is to become popular, as Instagram will see higher engagement as a signal of quality content. If Instagram determines visibility based on perceived interest, does the time we post matter? The answer is yes. Finding out what peak times are for your followers and posting during those times is more likely to generate the engagement Instagram needs to see to keep your post at the top of your followers’ feeds.
Global research data points to a few times that northeast cell phone number list are likely to generate the most engagement based on daily habits. Social media managers have found that the best times to post on Instagram (especially when targeting a local audience) are around the time people typically take their lunch break (11am-2pm), during their commute (5pm), or in the evening (7pm-11pm).
Analysis of a variety of Instagram accounts also pointed to 2am as a popular time to share content, a result of the fact that with fewer people posting at that time, your content is more likely to be seen by users who are online. Additionally, sharing late at night is a great way to target followers who are on Instagram first thing in the morning (7am – 9am), as your content will be more likely to pop up on their feeds.