HubSpot Content Generator: Create AI content directly in HubSpot

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To what extent HubSpot uses professional artificial intelligence (AI) in its content tool, you can read in this article:


Website & Blogging
WordPress provides you with a lot of free themes. You can teacher database also expand your website with plugins. Creating websites and filling them with content is easy and intuitive thanks to the integrated WYSIWYG editor. Publishing options for planning posts in advance and a comment function are already integrated. Rudimentary search engine optimization is also included, but you can expand this using plugins.

However, WordPress does not differentiate between the types of websites created. Be it your business website, a personal blog or a portfolio, they are all equal. There is no page hierarchy with internal links between main and sub-pages.

With HubSpot, you are opting for an all-in-one solution that requires neither plugins nor additional software. The focus is on the creation and handling of content by marketing staff. The included functions range from flexible themes and customizable designs to drag-and-drop templates and conversion tools. The intuitive WYSIWYG editor and a text editor in Microsoft Word style offer a high level of user-friendliness. You can add further links, calls to action or forms to your content while you are creating it. In contrast to WordPress, the CMS Hub offers a comprehensive SEO tool and the option of creating main and subpages or entire topic clusters. Other advantages include, for example, integrated optimization for mobile devices and possible A/B tests.



Security
Another plus point with HubSpot: Your website is always protected as best as possible against hacker attacks. Even if you (or your agency) install all WordPress updates promptly, many security gaps remain due to the plugins used.

Some plugins are simply poorly developed or open up security holes by not communicating properly with each other. The more plugins you use, the more vulnerable your website will be. Hacks to your website can lead to downtime, data loss and, more importantly, a loss of trust in your company.

HubSpot is designed and developed not only for the highest possible security, but also for 99.99% uptime. This is at the heart of the entire company. However, if a problem does occur, multiple backups and proactive notification of users ensure the best possible problem resolution.