Manual campaign strategy does not cancel out useful automation. With auto-targeting enabled, a specialist has the ability to both control the phrase share of impressions and wedge their bids for non-phrase search .
Yandex allows for more precise manual work with advertising if automation is involved, and not vice versa.
We observed the algorithm's work within the Ghana cell phone number list framework of a conversion advertising strategy. Indeed, it automatically "controls" the rates, and it doesn't care whether the "Autotargeting" button is charged or not.
But this does not mean that automation should be ignored forever. Practice shows that in YAN , automatic management of "conversion" in a number of cases is superior to manual.
How to improve the efficiency of the algorithm in YAN
Don't "torture" your account with small campaigns
The bid management system will need a lot of time to learn, separately for each campaign. It will have to collect a bunch of parameters (demonstrations, clicks, conversions, etc.). When a large advertising project includes many small ones, divided by the nature of the product, geolocation, ads, purpose, then the efficiency of control drops significantly. It is better to resort to reasonable consolidation.
Paradoxically, the strategic move devised by
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