Google may view duplicate content

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Build link authority – All SEO signals, such as backlinks, are channeled back to the canonical URL, improving its ranking.
Avoid penalties : as an attempt to manipulate search results, so implementing the canonical tag helps protect your site from potential penalties.
Improve user experience : Obviously, users are directed to the correct version of the page, which improves the consistency and quality of navigation on the website.
Importance of its correct implementation
For a canonical tag to work, it needs to be kuwait mobile database implemented correctly so that search engines understand what the original version of a page or URL is. If implemented incorrectly, it can cause problems such as:

Keyword cannibalization : If multiple versions of a page compete with each other in search results, none of them may rank well.
Loss of authority – Page authority can become dispersed across different versions, negatively impacting the site’s overall SEO.
Therefore, when designing or maintaining a website , it is essential that you can ensure that the canonical tag is correctly set on all pages that may generate duplicate content.

Not only will this improve search engine performance , but it will also contribute to a better user experience and greater effectiveness in the digital marketing strategy.

Usually, the canonical URL usually appears indicating where the alternative URL is located , so that Google robots or spiders understand that the initial URL found is not the main one, but rather another one.