Schema markup is a microdata vocabulary that you add to your HTML to improve the way search engines display your pages in the SERPs. It enhances your web pages for the rich snippet that appears under the page title.
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For example, the first result shows a star rating with the number of reviews. It also shows the availability of the product. You can add these details using schema. Meanwhile, the second example has no rich snippets and only shows the meta description.
You can add schema markup through Schemarg, OpenGraph, or RDFa. Then, validate your schema using Bing URL Check .
Since social signals are a sign of authority for Bing, it’s important chile mobile database to include social media as part of your Bing SEO strategy. Use the Jetpack plugin to connect your social media accounts with WordPress. With Jetpack installed, you can automatically share your blog posts on LinkedIn, Facebook, Twitter, and other social media platforms where your audience hangs out.
Summarize
More conversions and less competition – what’s not to like about Bing?
Although Microsoft Bing is not as well-known as Google, it has millions of visitors every day. If you want quality traffic and leads, include Bing in your SEO strategy. There is less competition and simple rules to follow.
Claim your listing, use plenty of multimedia content, connect your social media accounts and create high-quality content. Most of the strategies that work for Google also work for Bing, and if you do it right, you’re killing two birds with one stone.