The ROMI is now calculated as follows
Posted: Sun Feb 02, 2025 6:54 am
To write five blog articles, the company spends 900 euros on paying employees and 100 euros on advertising.
The posts generate 8 leads - 4 of which become customers. The company earns an average of 2,000 euros per customer.
[((Number of leads x lead-to-customer gambling data greece rate x average selling price) - cost or advertising spend) ÷ cost or advertising spend] x 100
[((8 x 0.5 x 2,000 euros) - 1,000 euros) ÷ 1,000 euros] x 100 = 700 euros
If this ROMI works for the IT company, it probably does not want to change its strategy. However, if the company wants to increase the ROMI, it can either
produce posts more frequently
or the company may try
to create a video,
which may be more successful than the advice offered.
Conclusion
Advantages of digital marketing: A digital marketing analysis offers a high level of data transparency and helps your marketing campaigns to gain more visibility and credibility within your company. This enables you to better justify your marketing measures and to implement budget increases more easily or to fend off reductions.
The posts generate 8 leads - 4 of which become customers. The company earns an average of 2,000 euros per customer.
[((Number of leads x lead-to-customer gambling data greece rate x average selling price) - cost or advertising spend) ÷ cost or advertising spend] x 100
[((8 x 0.5 x 2,000 euros) - 1,000 euros) ÷ 1,000 euros] x 100 = 700 euros
If this ROMI works for the IT company, it probably does not want to change its strategy. However, if the company wants to increase the ROMI, it can either
produce posts more frequently
or the company may try
to create a video,
which may be more successful than the advice offered.
Conclusion
Advantages of digital marketing: A digital marketing analysis offers a high level of data transparency and helps your marketing campaigns to gain more visibility and credibility within your company. This enables you to better justify your marketing measures and to implement budget increases more easily or to fend off reductions.