Another advantage of an email newsletter distribution system is its comprehensive functionality.
Email newsletter distribution systems have a variety of functions, such as forms that allow you to easily create HTML even without specialized HTML knowledge, the step emails mentioned earlier, as well as effectiveness measurement and error address management.
Clarifying the type of email newsletter you want to send and choosing an email newsletter distribution system that has all the necessary functions will also lead to more efficient work.
Nowadays, many companies are placing lawyer email list importance on security.
Security measures for email newsletter distribution systems are important to prevent spoofing emails and to avoid risks such as emails being intercepted or tampered with while in transit .
Such risks can be prevented by using an email newsletter distribution system that focuses on security, including SPF, DKIM, S/MIME, and TLS communication.
Disadvantages
The disadvantages are as follows:
Costly
Security depends on the provider (if using cloud-based services)
Requires in-house construction and operation (for on-premise type)
First of all, the biggest disadvantage for customers who want to use an email newsletter distribution system without incurring any costs is the cost.
There are free systems available, but they have limitations such as lack of necessary functions, limited number of broadcasts, and display of advertisements.
Next, in the case of a "cloud type" system where email is operated on a server owned by the system provider, security is dependent on the provider.
If security measures are insufficient, there is a risk of customer data being leaked. It is important to be careful and check the security policy
of the system provider before using the system .
Finally, if you use the "on-premise" model, in which the system is installed on your own server, you will need to build and operate it yourself.
One disadvantage is that the burden on your company is heavy , as you have to constantly monitor the system and upgrade it when it becomes outdated .
What is the difference between cloud-based and on-premise systems? Introducing the advantages and disadvantages
An email delivery system is a mechanism for more efficient mass and segmented email delivery. Using an email delivery system, you can not only send emails at once, but also deliver emails to segments based on user attributes, etc. There are two types of email delivery services: "cloud type" and "on-premise type".
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The final benefit is security
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