The different types of self-diagnosis
Posted: Sun Dec 22, 2024 9:35 am
Of course, this self-diagnosis can take several forms depending on your different objectives. Here are some concrete examples:
Quizzes and questionnaires : Short and interactive, they will allow you to quickly gather information on user preferences.
Personality or style tests : If you go a little further, you can use them to telegram in the philippines offer personalized product or service recommendations.
Needs Assessment : You can go even further by offering a form of questionnaire designed to determine prospects' priorities and specific needs.
Why offer a diagnosis on my site?
As I told you in the introduction, the diagnostic mechanism offers many benefits to the brand that offers it. Here are four that seem particularly relevant to me.
Improving customer knowledge
First of all, self-diagnosis allows you to collect precise data on the needs and preferences of your prospects. And that, as we know, is worth its weight in gold. Thanks to the data collected, you will have all the cards to better understand your target and its expectations , and thus refine your offer and your product strategy.
There are several options available to you in this regard.
If you want to segment your participants in your CRM in order to adapt your communication and offers, then I advise you to direct your questions according to major buyer or user profiles. This is, for example, the approach adopted by the Saint-Nazaire Renversante tourist office to determine these major types of visitors.
Quizzes and questionnaires : Short and interactive, they will allow you to quickly gather information on user preferences.
Personality or style tests : If you go a little further, you can use them to telegram in the philippines offer personalized product or service recommendations.
Needs Assessment : You can go even further by offering a form of questionnaire designed to determine prospects' priorities and specific needs.
Why offer a diagnosis on my site?
As I told you in the introduction, the diagnostic mechanism offers many benefits to the brand that offers it. Here are four that seem particularly relevant to me.
Improving customer knowledge
First of all, self-diagnosis allows you to collect precise data on the needs and preferences of your prospects. And that, as we know, is worth its weight in gold. Thanks to the data collected, you will have all the cards to better understand your target and its expectations , and thus refine your offer and your product strategy.
There are several options available to you in this regard.
If you want to segment your participants in your CRM in order to adapt your communication and offers, then I advise you to direct your questions according to major buyer or user profiles. This is, for example, the approach adopted by the Saint-Nazaire Renversante tourist office to determine these major types of visitors.