Technical SEO optimization is the basis for successful promotion of any website. It ensures correct interaction of the website with search engines and convenience for users. If technical aspects fail, catalog pages may not be indexed, lose positions in search results or do not meet visitors' expectations, which reduces conversion.
Correct configuration of robots.txt and sitemap.xml
Robots.txt file
This file controls the access of search engines to different sections of the site. Errors in it can lead to important pages of the catalog not being indexed.
How it affects:
Blocking indexing - if important pages or directory sections are algeria email list closed in robots.txt, search engines will not be able to take them into account in the search results.
Save crawl budget - closing unimportant or duplicate pages (e.g. filters, technical pages) allows search engines to focus on important content.
Sitemap.xml file
Sitemap.xml helps search engines find all the important pages of the site.
Recommendations for setting up:
Make sure important directory pages are not blocked in robots.txt.
Update your sitemap.xml regularly to add new pages.