"B2B Marketing: Key Features Promotion Channels"
Posted: Thu Jan 30, 2025 4:19 am
Team building . Corporate trips and team building events help to create a unified spirit and informal connections between employees.
Flexible work schedule . Certainly, some tasks require constant presence in the office. However, if individual employees are “idle”, this negatively affects the working atmosphere. Provide employees with the opportunity to flexibly adjust their schedule, for example, to work remotely when it is appropriate. Or to solve certain tasks remotely if online communication is sufficient for this.
Extra relaxation time . If the team has done a great job on a major project or reached a new sales peak, give them an unplanned day off. This gesture will show the management’s appreciation betting email list for the team without any material costs and will give them the opportunity to recuperate. Thus, non-material motivation methods can effectively solve management problems as well.
Freedom in decision-making . If an employee suggests an unconventional approach to solving a problem, give them a chance to implement their idea. Lengthy discussions of ways to complete a task are ineffective and wasteful of time. Focus on the end result, because it is critically important for management and the entire organization.
Use these non-material motivation tools to increase productivity and make employees feel more important to the company.
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Unusual ways of non-material motivation
Office signal . Many companies use a gong or mini-bell to notify about important events. At Expertcity, the ringing means an important event, and unjustified use obliges to treat the team to breakfast.
Encouraging office romances : Japanese firm Nihon Shoken encourages employees to marry by offering monthly benefits to newlyweds.
Leave for "heart reasons ." Hime & Company, an all-female company, introduced leave for recovery after breakups, taking into account the age of its employees.
Workstation relocation : Hub Spot rotates the location of employees in the office quarterly, which helps maintain order and prevents complaints about working conditions.
Family lunches : Icelandic company OZ organizes joint lunches for employees with their parents, which strengthens the company spirit.
Corporate Choir . The American bank Wells Fargo has created a choir of employees that performs at various events.
Anti-rating of employees . The VVN Group introduced a program to motivate lagging salespeople, obliging the worst to look after a turtle for a month.
Flexible work schedule . Certainly, some tasks require constant presence in the office. However, if individual employees are “idle”, this negatively affects the working atmosphere. Provide employees with the opportunity to flexibly adjust their schedule, for example, to work remotely when it is appropriate. Or to solve certain tasks remotely if online communication is sufficient for this.
Extra relaxation time . If the team has done a great job on a major project or reached a new sales peak, give them an unplanned day off. This gesture will show the management’s appreciation betting email list for the team without any material costs and will give them the opportunity to recuperate. Thus, non-material motivation methods can effectively solve management problems as well.
Freedom in decision-making . If an employee suggests an unconventional approach to solving a problem, give them a chance to implement their idea. Lengthy discussions of ways to complete a task are ineffective and wasteful of time. Focus on the end result, because it is critically important for management and the entire organization.
Use these non-material motivation tools to increase productivity and make employees feel more important to the company.
Read also!
Read more
Unusual ways of non-material motivation
Office signal . Many companies use a gong or mini-bell to notify about important events. At Expertcity, the ringing means an important event, and unjustified use obliges to treat the team to breakfast.
Encouraging office romances : Japanese firm Nihon Shoken encourages employees to marry by offering monthly benefits to newlyweds.
Leave for "heart reasons ." Hime & Company, an all-female company, introduced leave for recovery after breakups, taking into account the age of its employees.
Workstation relocation : Hub Spot rotates the location of employees in the office quarterly, which helps maintain order and prevents complaints about working conditions.
Family lunches : Icelandic company OZ organizes joint lunches for employees with their parents, which strengthens the company spirit.
Corporate Choir . The American bank Wells Fargo has created a choir of employees that performs at various events.
Anti-rating of employees . The VVN Group introduced a program to motivate lagging salespeople, obliging the worst to look after a turtle for a month.