Are These Google Penalties Harming Your SEO?

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Companies are so interested in ranking in search results that they hire SEO consultants without fully understanding the strategy. If it seems too good to be true, it probably is, and hiring the wrong SEO consultant can result in Google penalizing you rather than rewarding you. Matt Cutts himself has mentioned that Google initiates over 400,000 manual actions every month (we’re guessing the number is actually much higher).

The good news is that with diligence and the right team, you can recover from bad SEO tactics and earn Google's favor. One of the first steps is to assess where you currently stand in your SEO efforts to avoid Google penalties so you can return to a sound strategy to improve your search rankings.

1. Keyword stuffing
Keyword stuffing is the practice of webmasters, copywriters, or SEO croatia email list consultants using keywords too loosely. This is usually due to an outdated understanding of SEO and how it works.

Keywords should occur naturally, and modern techniques use clusters of related keywords on a page to avoid using the same keywords over and over again. Even if you use keyword clusters, too many keywords on a page can result in a penalty from Google.

2. Spam or slow hosting
This is a factor that few people consider when improving SEO. But it is very important. Slow website hosting means slow website loading times.

If you are getting low scores due to slow loading speeds, the problem may be with your hosting server. This is not an area of ​​your marketing budget where you want to skimp. Avoid free hosting and look for quality options that will help make your site fast and responsive.