The Role of Multi-Brand Content in Attracting Diverse Leads

[shishir.seoexpert1]

When the media are no longer the only ones to deliver information, knowledge and expertise urbi et orbi , when looping the comments of a few experts is no longer enough, then co-creation with the multitude, the community or a few enthusiasts becomes the key to new added value. This is evidenced by the success of TikTok remixes, where everyone starts from the same base (a piece of music, a scene) and iterates endlessly, and Twitch streams, where the same live broadcast can be taken up and commented on by others.

After promoting isolation and social distancing, the gambling data israel health crisis has magnified the importance of connection . Particularly thanks to digital tools. Covid-19 has not only changed where we work, but also the work we do and the way we do it.

Mobilizing active cooperation networks more easily means no longer being satisfied with content mechanically dumped on passive spectators, but rather encouraging the adhesion of a community, its commitment to a common passion, to shared needs and projects. It means helping professionals to be able to express their uncertainty more, to be more humble in the face of an increasingly complex world. It means playing on the levers of solidarity and collective intelligence.