Why I Like This EmailThis is a customer-focused email
Posted: Mon Jan 27, 2025 5:32 am
Why I Like This EmailThe animation is subtle, and it's executed in a way that serves to enhance the email's body copy. Even better, it works well with the design of the email, creating a matching but contrasting focal point before diving into the rest of the email copy.7. Loft Email Marketing Campaign Example: Loft - "Happy Inbox, Happy Life" Marketing Campaign: Email PreferencesThis email from Loft demonstrates its understanding of consumers' overwhelming, crowded, and mixed-value inboxes.It wants to make sure you receive emails you actually want to open and asks you to update your preferences to deliver a more personalized experiencel, effectively making the recipient feel like their likes, dislikes, and opinions matter.
It centers on customer needs’ and takes a humorous approach with the algeria whatsapp list slogan “Happy Inbox, Happy Life.”Paired with a low-friction CTA, the copy is simple and effective.8. UncommonGoodsbest email marketing campaign examples: uncommon goodsSourceMarketing Campaign: PromotionYou’ve heard it a million times (and a few thousand of those times were probably from us…): You should create a sense of urgency with your calls-to-action because, well, that’s what makes a lead take action, right?Why I Like This EmailI think this email from UncommonGoods expertly creates a sense of urgency by focusing on the value of acting now but in a more palatable and less demanding way.Instead of saying, “Order your holiday gifts NOW!” the email says, “Now’s your chance to grab this year’s gifts before they’re gone for good.
”Don’t mind if I do. Thanks for reminding me before it’s too late — I never want to be the person who says, “So, I got you a gift, but it’s not here yet…”9. DAVIDsTEAbest email marketing campaign examples: davidsteaSourceMarketing Campaign: Customer DelightI have always appreciated DAVIDsTEA's email marketing, and they continuously deliver, especially with this cheeky re-engagement campaign.Every element, from the header to the image of the chipmunks to the friendly copy, works together to create a nonpushy promotional campaign.Why I Like This EmailThis email is just as delightful as drinking the real thing.It’s highly personalized, containing information about the reader's personalized tea profile. The copy is also bursting with friendly personalized. It’s relatable and reads like it comes from a friend, which helps earn a positive reaction.
It centers on customer needs’ and takes a humorous approach with the algeria whatsapp list slogan “Happy Inbox, Happy Life.”Paired with a low-friction CTA, the copy is simple and effective.8. UncommonGoodsbest email marketing campaign examples: uncommon goodsSourceMarketing Campaign: PromotionYou’ve heard it a million times (and a few thousand of those times were probably from us…): You should create a sense of urgency with your calls-to-action because, well, that’s what makes a lead take action, right?Why I Like This EmailI think this email from UncommonGoods expertly creates a sense of urgency by focusing on the value of acting now but in a more palatable and less demanding way.Instead of saying, “Order your holiday gifts NOW!” the email says, “Now’s your chance to grab this year’s gifts before they’re gone for good.
”Don’t mind if I do. Thanks for reminding me before it’s too late — I never want to be the person who says, “So, I got you a gift, but it’s not here yet…”9. DAVIDsTEAbest email marketing campaign examples: davidsteaSourceMarketing Campaign: Customer DelightI have always appreciated DAVIDsTEA's email marketing, and they continuously deliver, especially with this cheeky re-engagement campaign.Every element, from the header to the image of the chipmunks to the friendly copy, works together to create a nonpushy promotional campaign.Why I Like This EmailThis email is just as delightful as drinking the real thing.It’s highly personalized, containing information about the reader's personalized tea profile. The copy is also bursting with friendly personalized. It’s relatable and reads like it comes from a friend, which helps earn a positive reaction.