E-commerce
According to the World Trade Organization, e-commerce is a system for organizing the exchange of goods and services in the form of electronic buying and selling, using digital technologies. The impact of technology on the retail industry is particularly noticeable in the flourishing and development of e-commerce. E-commerce platforms expand the horizons of companies, providing the opportunity to work beyond traditional geographical restrictions and providing access to a global customer base. Online stores and online marketplaces open the way for seamless trade in products and services around the world, significantly expanding the potential market and increasing sales volumes.
It provides an improved shopping experience for consumers, allowing them to easily cambodia rcs data compare products, view reviews, and make purchases anytime, anywhere. This not only increases customer satisfaction, but also contributes to increased brand loyalty.
In particular, e-commerce allows companies to collect and analyze data about customer behavior on their platforms, which opens up additional opportunities for marketing and personalization of offers. Integration with CRM systems and analytical tools provides a deep understanding of customer needs and preferences, which helps create more effective marketing strategies.
E-commerce in Ukraine has long reached a new level:
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