Inbound marketing process and measures

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After publishing it on the Internet, it is important to analyze it regularly and check what needs to be improved. Typical tools for analyzing access include "Google Analytics" and "Google Search Console." These two are free, so be sure to make use of them. When analyzing a website, we check the following: What content and pages are users visiting your website interested in? What keywords are people searching for when they visit your website? Knowing these things will allow you to increase the amount of content and pages that relate to your users' interests.


In other words, you can improve your website netherlands telegram data to be more useful, such as by providing users with the information they want and helping them attract more customers. Also check out this article 13 ways to increase your traffic! We also introduce 3 analysis methods and the reasons why your traffic is not increasing. 2. Optimize your web advertising Web advertising is the "paid advertising" mentioned at the beginning. Not only can it quickly and steadily gather potential customers, but depending on the landing page you use, it can also lead to immediate sales and purchases.


In order to achieve the results mentioned above, it is counterproductive to place ads indiscriminately and spend a lot of money on advertising. It is necessary to constantly verify what kind of landing page is most efficient at attracting visitors and increasing CVR. By repeatedly testing and improving, and optimizing your website while going through the PDCA cycle, attracting visitors through web advertising will lead to an increase in CVR. 3. SEO In the world of web marketing, the term SEO is often used.