Conversion is the number (or percentage ) of users who take a desired action on your website

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A high bounce rate may indicate that your content is not well aligned with users' search queries. You may need to do more keyword research or optimize your content to better serve site visitors.

Conversion rate
In this context, desired actions could be submitting an email address and contact information or purchasing a product.

To calculate your conversion rate, divide the number of conversions by the number of list of georgia consumer email visitors to your site. Once you have this number, multiply it by 100. This will give you a percentage.

You can get the number of unique visitors to a site by entering the domain into our Traffic Analytics tool .

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Determining the desired action/conversion depends on your business goals. It can be something as simple as getting a certain number of visits to your contact page or something more complex like making a purchase.

If SEO is successful, organic traffic will hopefully increase . If you notice that you are not converting users into leads and buyers, you need to figure out if:

the desired conversion is reasonable (e.g. a new visitor signing up for a newsletter);
you are targeting the keywords that your target customers use to find information on Google;
Your site has a UX that encourages people to stay on your site.