Service for automated UX testing in Yandex

[aminaas1576]

If we talk about functional testing, this process can only be automated by hiring a tester who will write automated tests.

Search. The main tool for converting warm traffic on a website is search. It is used by visitors with a request already formed in their heads and a willingness to buy. The problem with many stores: they do not pay enough attention to search, they continue to use a standard CMS solution or one of the standard free modules. It is not necessary to order the development of a specialized solution for a store from scratch, there are ready-made products on the market. Connect one - and in a couple of hours you get a search, like on Ozon.


Connecting automated search by categories and products for an online store
REES46 search generates a selection of relevant sweden email list categories and products with each new character entered, recognizes typos and incorrect layout

Marketing automation for online store sales
The task of automation tools here is to simplify the purchasing process, to offer the buyer only what suits him. The marketer is engaged in testing hypotheses, designing scenarios, running them through split tests and measuring the results.

Product recommendations. Today, there are several main suppliers of product recommendations, on the Russian market it is worth noting REES46, Retail Rocket, Mindbox, Flocktory. The principles of operation of product recommendation blocks are known to everyone: they are automatically adjusted to a specific visitor, taking into account the accumulated data about him. After the marketer has developed hypotheses, he constructs the logic of the block in the built-in editor.