How can I increase my B2B sales? There are a number of ways to increase B2B sales, but some work better than others. For example, retweeting your lead’s posts on Twitter might gain attention in the short-term, but it fails to provide any long-term fruit for B2B lead generation. However, using LinkedIn to research leads, understand their needs, and target multiple accounts and decision-makers—makes it a stronger platform for getting more B2B leads.

Not only are the points ahead proven to generate B2B sales, but they also build upon your current lead generating efforts, helping you work smarter and get better results. 1. Power up your outreach with LinkedIn navigator LinkedIn Sales Navigator empowers your “hunt” for B2B leads. When used properly, the detailed data and access to leads shift your search from a broad shotgun search—to an accurate, sniper-like approach.