How to choose keywords
Use the tool
Use search keyword suggestions
How to write ad copy that moves users
Anticipate user intent
Keep content simple and easy to understand
Create text that matches the content of the link destination URL
summary
A listing ad account consists of four components
A listing ad account is like an account that manages all your ads. Within it, there are canadian cfo email lists groups called campaigns based on purpose and type. Within a campaign, there are groups called ad groups, and keywords and ads are placed within the ad groups.
In other words, a listing ad account has a hierarchical structure. From the top, the hierarchy is account, campaign, ad group, keyword, and ad. By grouping by hierarchy, it is easier to set up and manage ads.
account
An account stores information about the company or person running the ad, such as the account name and payment information. Generally, one account is used for each company, but there are also cases where an account is created for each shop or type of product. Create accounts in a way that is easy for your company to manage.
Divide by target attributes and concerns
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