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Discover BI solutions for the supermarket sector
In the supermarket sector, BI can improve financial predictability, strengthen relationships with suppliers and provide a holistic view of the business. In addition, it can optimize stocks, improve business management and personalize offers for customers. All of these points are extremely important in a highly competitive scenario, such as today's. Therefore, for supermarkets to stand out, face challenges and expand sustainably, it is necessary to remain at the forefront of data analysis.
In this article, we will understand how everyday email list france can becomeimportant strategies for retail, with the aim of making assertive decisions. This will be done based on the following topics:
Current challenges in the supermarket sector;
BI strategies to improve results in the supermarket sector;
The importance of data security in the supermarket sector;
BI Supermarket with Toccato.
Thriving with Data: Business Success!
Current challenges in the supermarket sector
Both legal and customer information require continuous analysis across all channels of operations in the supermarket sector. Despite this, this assessment does not happen on a large scale, either due to the complexity of gathering the information or actually studying it and drawing conclusions from it.
In this scenario, retailers face obstacles such as lack of knowledge about customer purchasing habits, inefficient stocks, lack of tax compliance and administrative bottlenecks.
First, to resolve these issues, it is necessary to lose the fear of data. The publicationSuperHiper, carried out by Abras in 2023, suggests the adoption of new indicators to combat challenges in the sector. They are:
Create indicators for service provider contracts (such as cleaning and security), in order to evaluate their price and quality;
Develop an indicator that tracks own or third-party labor claims, focusing on the total compensation paid per period versus the number of lawsuits filed;
Establish indicators regarding the control of deadlines, completions and additional obligations of Sped, with the aim of avoiding delays and issues;
In small businesses, which do not haveCRM, focus on the average customer ticket to create Marketing strategies;
Combine an indicator that gathers information from SAC and social networks;
Include indicators in the HR department to analyze data on employee length of stay, presentation of false certificates and absences;
Make digital participation measurable, through indicators such as automation, system speed and user satisfaction;
Focus on efficiency, with indicators on inventory errors.
BI strategies to improve results in the supermarket sector
With the establishment of the indicators mentioned above, it is possible to put solutions into practice, based on the following strategies:
Challenge Strategy
Anticipate financial problems
Perform detailed analysis of historical and real-time financial data, enabling revenue and inventory forecasting.
Improve relationship with suppliers
Integrate seasonality, demographic and regional data to provide a complete view of your business and negotiate with suppliers more effectively.
Strategic pricing
Dynamically adjust product prices based on sales and competitor analysis.
Improve customer experience
Leverage your customer’s purchase history and offer a personalized experience based on what they might be interested in purchasing.
Analytical Intelligence: learn to predict what your customer wants
The importance of data security in the supermarket sector
Bet onBusiness Intelligenceis vital for retailers to stand out from the competition. However, it requires care. One of them is to ensure the quality of the data analyzed, so that there is no redundancy or lack of necessary information.
Furthermore, special attention must be paid to data security. This measure is of utmost importance to:
Maintaining customer trust
First of all, thedata securitydirectly affects customer trust. Therefore, leaks of confidential information can result in damage to the company's reputation.
Avoid violating regulations
Whenever dealing with private information, the supermarket sector must comply with regulations such as,General Data Protection Law(LGPD), which imposes strict rules on the processing of personal data. Violations can definitely result in fines and lawsuits for the company.
Fraud prevention
Last but not least, poorly protected data can be the target of fraud and cyber attacks, resulting in financial losses and damage to the company's image.
BI Supermarket with Toccato
Toccato has several solutions for the supermarket sector. For example,BI Supermarketis the essential technology for managing a small or medium-sized establishment up to aretail network.