But its conclusions can be taken into account when composing titles:

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As a result, the titles are almost identical - and this can negatively affect the user's decision to click on the link. A title without numbers may be perceived as more prominent and more motivating to click on the link. Note: A quick study of the search results in different languages ​​shows that the "experiment" may have been somewhat far-fetched. Because there are no fewer results in the search results without numbers in the title.


If you want to attract traffic, make lists and put numbers in the titles. list of finland whatsapp phone numbers However, this has already been said many, many times. Control version - "20 best plants for your table", experimental version - "The best plants for your table" The predictable result is a drop in traffic after numbers were removed from the title Six.


Added prices to titles Result: minus 15% traffic. Why it might work: As the previous experiment showed, people like numbers in titles. If the price is attractive, this can increase the number of clicks. This test will be of particular interest to online stores. The price was added to the original title as part of the test. Results: Why it didn't work: Perhaps buyers were put off by the unusual location of the price.