In addition to having an ecommerce platform (such as Tiendanube) that offers an attractive design to your customers and is easy to manage for you and your team, you must include a reliable payment gateway for your customers.
As with all platforms, there are advantages and disadvantages to using them, although in this case, there are more benefits than disadvantages.
Advantages of payment gateways
Provide security to your customers . By having a whatsapp database reliable experience, you will increase your sales and be able to attract potential customers thanks to a platform with secure transactions.
They offer several payment options. With a payment gateway you can accept credit cards, debit cards, deposits in convenience stores (Oxxo) and even installment payments (months with and without interest).
They validate payments in real time. Thanks to the automation offered by these platforms, you will be able to receive the money in your account safely. Even if you need to make a refund, the process will be simple and in just a few steps.
Ideal for any type of business. No matter the size or the product or service you sell, there are options to suit any need.
They make shopping easier. You will no longer have to share your card or account number to receive a payment. With these tools you will be selling 24/7.
Disadvantages of payment gateways
Please note: The following points are not considered disadvantages of payment gateways , they are simply special considerations that you should not forget before hiring this service.
Sales commissions . As this is a service offered by a third party, you will have to pay a commission (up to 3%) for each transaction that occurs in your store.
Deposits to your account. The tool must process the payment and then release it, so the money you earn on each sale will be available in your account up to two days later.
Platform dependency. Just like banks, when they “don’t have a system,” you are dependent on the maintenance and updates made to the gateway. If their service fails, you won’t be able to collect.