Outdated approaches and loss of clientele

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Plastic surgery is a profitable and responsible field of medicine. Every high-class specialist is worth his weight in gold. A powerful personal brand, in turn, contributes to professional success and helps when a doctor decides to start his own practice. Plastic surgeon Ivan Yurchenko told what conscientious surgeons should pay attention to if they want to perform high-quality operations, maintain the respect of their patients and colleagues, and constantly develop.

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In any business, in any work, it is very important to follow netherlands whatsapp phone number current trends. And this is not following fashion, but a rational step to retain a loyal audience and attract new clients. Let's look at this using the example of a facelift.

When performing a circular facelift, it is worth using only modern methods. If you perform it in the old, simplified approach, simply excising excess skin in front of the ear and "pulling" its upper layers, then in 2-3 years the patient's facial contour will "float" again.

After the intervention, there may be unsightly scars, a stretched earlobe (elfin lobes), a hidden tragus, a wide oral slit and other stigmas of the operated face. All these are signs of poor quality work, which the patient will be dissatisfied with in the long term. Consequently, he will not recommend you.

Outdated methods are often simplified and therefore have low efficiency in the long term. Repeated interventions can improve the result, but they will be clearly more expensive and will also require longer rehabilitation.

Modern methods include deep two-plane lifting of the lower third of the face, which is almost always supplemented by neck plastic surgery and corset platysmoplasty, sometimes with resection of the submandibular salivary glands.

It is this complex approach that allows us to achieve multi-vector lifting while maintaining the natural biomechanics of facial muscles, as well as avoiding distortion of facial expressions and the main stigmata. In addition, it helps to achieve a stable and long-lasting effect from rejuvenating surgery, which is what patients expect.