This is when they aren’t yet willing to buy

[sumonasumonakha.t]

But they have a significant curiosity about the product and are willing to do a bit of research to find out if it meets their needs. 3. Evaluation & Comparison During the evaluation and comparison step of the product adoption process, customers are reviewing the information they’ve gathered and sizing it up against what is already on the market.


They’re extremely interested in making a purchase at this point and have likely made up their mind uae telegram database in some manner. However, this is often the part where you can lose their attention. That means it is incredibly important to use follow-up tactics like abandoned cart emails, reminders, follow-up phone calls, or whatever else makes sense for your platform and niche. 4. Trial Finally, there’s the trial step in the product adoption process.


Now is when they’ve made the purchase and are using your product for a short period of time. In addition, they’re likely making judgments or forming opinions about likes and dislikes. They might give additional feedback in the form of surveys or testimonials. And they’re still trying to decide if using your product long-term is a good idea. 5. Adoption or Rejection Finally, there’s the adoption or rejection phase of the process.