If you have a champion, someone on the development team who wants to learn more from you, that you can maybe mentor a little bit in SEO, then you'll have someone who's really willing to help you. Look at the tools and data you have access to as an SEO that your development team doesn't, and see if there's any data they'd find really valuable. Yes, they can query the database, but they don't necessarily have the tools to crawl a website like we do, for example, and they might want to find information and understand how a search engine is interpreting something.
So you can either train them to use things like them access to data instead. But make sure you're communicating data they'll find useful because it's a great way to get buy-in. Show them the results of their work. So if they've done something that greatly improves Core Web Vitals, show them. They want to see all the green ticks like we do.
So maybe you can communicate with the development gambling data vietnam regularly and give updates when they complete the ticket to see what the impact was. This may have improved the ratings. It might have helped with the usage. What is it that their work has had such a positive impact on SEO? You can even go so far as to give them scores and feedback because they want to learn, they want to get better at their jobs, and if SEO is a part of it, you need to give them feedback so they know where to improve.
So thanks so much for listening. I'm going to go find myself a donut. Is there a donut shop? Do you have a donut shop here?
Video transcription via Speechpad.com
This is the second part of Whiteboard Friday's three-part series with Helen Pollitt on how to work better with people within your company.
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