How does TikTok for Business work?

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Brands using TikTok advertising can use a dedicated advertising platform for PPC advertising or create their own organic video content to share with TikTok users. TikTok ads are then displayed to users among other videos and are often displayed similarly to non-advertising video content to drive engagement.

Is TikTok for Business free?
TikTok for businesses is a popular platform for brand iceland phone number data marketing due to its flexible and cost-effective pricing structure. Setting up a TikTok account is free and advertising costs are based on engagement. Depending on the goal, the CPM for ads ranges between 5 and 15 CZK. So advertising on TikTok is definitely not expensive.

Why should TikTok users be part of your business marketing strategy? Thanks to TikTok's enormously engaged audience, it is an ideal market for virtually any brand to reach users. TikTok is also an ideal market for brands targeting a young audience. The platform is clearly dominated by Generation Z, with its user base largely comprised of the key demographic of 18-34 years old.