The Role of a Content Writer

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Now, let’s talk more about the role of a content writer on our projects. Unlike many other companies, we don’t have a content manager role. Writers play both the role of manager and writer. Here are some key aspects of their work:

1. Researcher
A writer doesn’t just research a topic for each new armenia telegram data article. For example, a writer has a content plan with three articles on different topics. He has to conduct research for each of them. By research, we mean finding new information that isn’t already online on that topic. This could be structuring existing information in a new way, creating a unique table, or conducting a small survey. Even if it’s a survey of five people from our company, it will add uniqueness to the article. That is, a writer is a researcher who invents and conducts research for his articles.

2. Editor
We do not have a separate editor position, so each writer does their own editorial work . This includes defining the structure of the article, critically reviewing its quality, and editing. The editor's role is to ensure high-quality content.

3. Manager
The writer also acts as a manager. He comes up with the research, conducts it himself, finds experts to help with the material, makes requests to designers for visualization if necessary. The writer is responsible for the entire process of delivering the article.

4. UX expert
Last but not least, the writer’s role is to write content with UX in mind . Content should not only be interesting and generate clicks, but also work from a conversion perspective. The writer acts as a UX expert, assessing whether the article will be conversion-friendly enough to attract new users or purchases, and what can be done to improve conversions.

This approach to the role of a content writer allows you to create high-quality, unique, and effective content that meets all the requirements of modern Internet marketing.